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Avoiding Social Media Meltdowns

Last week, I wrote about how social media turned what could have been a small copyright issue into a major headache for Cooks Source Magazine. They weren’t the first business to find themselves on the...

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Kevin Smith, Southwest Airlines and Reporting Etiquette

Don’t Rile Silent Bob Up, or He’ll Use “The Force” on You Hollywood director Kevin Smith took to CNN once again and made it clear why a Brand and even the media should take personal ownership of their...

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